design forum - DesignAddict


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	title of this thread your message ... is done best with witty well designed advertising campaigns. So many companies are remembered for their advertisements. It's a perfect time to stop moaning and start using design instead of bullets. Charles and Ray's way of solving a problem was with design, not public bitching. They could have publicly humiliated designs and designers that they did not appreciate. But, they got their point across by designing something better instead. People know their design ethics by action more than words. Those who are aware of their words are pulled there by their designs. My challenge to the Eames Office is to solve this perceived problem with real design. What does the public want? I am sure that was a question Charles and Ray asked themselves when solving a problem. If people don't like the new material, regardless of the reasons behind changing it, then they won't buy it. If they won't buy it, then I guess that is also eco-friendly ;) All kidding aside, if Modernica is making that big of an impact on sales while the Eames Office has the ultimate weapon (the name itself) then there is something wrong with either A. the marketing or B. the product. Another reason Modernica may have an edge is that they allow themselves to be sold by small and large businesses. Herman Miller decided a number of years ago to sell only through big box design stores and websites. At one time I could buy Herman Miller from a small modern furniture store in my small market. Believe it or not, they starting selling in what I thought was a market unable to appreciate modern furniture. But Herman Miller pulled the cord. "Design Within Reach, Room and Board, and Highbrow only please." There are more small markets than big markets, I believe. Design is for everybody. When you exclude yourself, you get excluded. Easy concept. associated web images (optional) associated web link (optional) your email your password create a forums account \| you forgot your password?