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I could make a chair out of chicken poo and scorpion shells, which I'm pretty sure no one has done before, but that doesnt make it good. This is the problem - this chair is about novelty, but even that novelty has been diluted by the three people he is 'emulating'. A much better example of this process would be what he did for Emeco with Hudson. He describes Hudson as "squinting your eyes when looking at the Navy chair, and this is the pure silhouette of the form". And in doing so he created a truly elegant, beautiful, and original work. With this POS he takes 3 popular (and marketable) designer names and indellibly links them to his own. As DCWilson points out - thats strategy, not creativity.
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